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Interdisciplinary creative thinker + doer with a childhood sense of wonder and appreciation for all things art, tech & culture.
As a Creative Producer at Capitol Music Group, Syd develops and produces content-centric artist roll out campaigns in the form of shortform, longform, digital, and experiential content.
She has acted as the Creative Lead + Producer for the Beck x NASA Hyperspace album and produced creative for campaigns such as Paul McCartney’s McCartney III and Halsey’s If I Can’t Have Love, I Want Power. She’s overseen and produced an episodic docu-series featuring developing talent called New Slang and produced experiences such as a digital flower shop for Katy Perry’s “Daisies”, and an art exhibit and performance for Katori Walker, all while serving as the project manager for Capitol Music Group’s Global Creative team.
With experience in Development at Comedy Central, Motion Picture Lit at Endeavor to interning in Development at A24, 20th Century Fox TV and more, storytelling has always been at the center.
With her Masters in Integrated Design, Business, & Technology from USC’s Iovine & Young Academy, she possesses literacy in producing websites and more, which she brings to artist campaigns.
As a Creative Producer at Capitol Music Group, Syd develops and produces content-centric artist roll out campaigns in the form of shortform, longform, digital, and experiential content.
She has acted as the Creative Lead + Producer for the Beck x NASA Hyperspace album and produced creative for campaigns such as Paul McCartney’s McCartney III and Halsey’s If I Can’t Have Love, I Want Power. She’s overseen and produced an episodic docu-series featuring developing talent called New Slang and produced experiences such as a digital flower shop for Katy Perry’s “Daisies”, and an art exhibit and performance for Katori Walker, all while serving as the project manager for Capitol Music Group’s Global Creative team.
With experience in Development at Comedy Central, Motion Picture Lit at Endeavor to interning in Development at A24, 20th Century Fox TV and more, storytelling has always been at the center.
With her Masters in Integrated Design, Business, & Technology from USC’s Iovine & Young Academy, she possesses literacy in producing websites and more, which she brings to artist campaigns.